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Welcome to my site


I'm Marshall Smith


- Web and Graphic Designer -

About MeResumeMy Work

A bit about me…

Highly creative, ambitious, and multitalented graphic designer who can significantly contribute to an organization’s business objectives and marketing initiatives. Extensive experience with corporate identity, print collateral, advertising, web design, multimedia, and print. Can produce designs that capture the essence of marketing identities. Excellent written and verbal communication skills. Accustomed to performing in deadline-driven environments.

Phone

434-409-2721

Location

Charlottesville, Virginia


 

Resume


Professional Experience


WEB AND GRAPHIC DESIGNER,

Marketing Mojo, Charlottesville, Virginia, Jan. 2017 – Present

  • Oversee creation of all creative assets for client marketing campaigns
  • Work with account teams to improve click-through and conversion rates for ad campaigns and conversion rate optimization for websites
  • Serve as webmaster for organization website, updating site and design
  • Create content marketing assets, including infographics and white papers

 

ASSOCIATE DIRECTOR FOR DESIGN,

University of Virginia School of Law, Charlottesville, Virginia, Dec. 2015 – Dec. 2016

  • Create design content for web and print mediums
  • Manage visual identity, including branding and images for social media channels
  • Provide graphic design and photography services for school’s public relations efforts
  • Assist with video/sound production and editing as Communications team member
  • Provide art direct for UVA Law alumni magazine, UVA Lawyer
  • Serve as technical consultant for website redesign with communications and web development teams

 

GRAPHIC DESIGNER / DIGITAL MARKETING,

University of Virginia Darden School of Business, Charlottesville, Virginia, Aug. 2013 – Dec. 2015

  • Integral member of the web team, determining the visual identity of the main website redesign and the launch of several secondary sites, such as the thought leadership site and online brand and style guide
  • Adhered to strict branding guidelines to maintain Darden’s professional identity and server as an advocate for Darden’s brand, working to maintain a strong brand across the enterprise
  • Managed a wide variety of projects, including infographics, website maintenance, video/motion graphics, email design, print materials, etc.

 

WEB DESIGNER / WEB DESIGN & DEVELOPMENT,

Sound & Vision Media, Revere, Massachusetts, Apr. 2011 – May 2013

  • Created web and print graphics for clients ranging from political candidates to small businesses
  • Worked within a deadline-driven environment that required quick, effective solutions
  • Determined clients’ needs and provided effective solutions based on customer needs to ensure satisfaction
  • Managed client accounts and developed websites using WordPress, PHP, and MySQL
  • Created SEO-intensive web projects to optimize clients’ searchability and web presence
  • Assisted with various video production projects

Education, Training, and Interests


 

BACHELOR OF ARTS DEGREE WITH A MAJOR IN INTERACTIVE DIGITAL DESIGN

Quinnipiac University – Hamden, Connecticut – Bachelor’s Degree Completed in May 2010
Relevant Coursework: Type Design and Production, Advanced Interactive Authoring, Scripting, Interactive Narrative Forms, Animation, Motion Graphics, Computer Digital Imaging, Introduction to Computer Art.

 

Computer and Technical Proficiencies

  • Photoshop
  • Illustrator
  • InDesign
  • AfterEffects
  • Premiere
  • Dreamweaver
  • HTML5
  • CSS
  • WordPress
  • PHP
  • SEO

Interests

Masters League Starcraft II player (top 2% in North America), computer assembly, ethnic cooking, soccer, community service